The LifterLMS Blueprint: How Chris Badgett Grew a High-Priced Plugin in the Cutthroat LMS Space

In this episode #12 of Peaceful Growth, CEO and Co-Founder of LifterLMS, Chris Badgett, joins Anil Gupta.

🎓 What You'll Learn in This Episode:

- Learn how Chris Badgett, co-founder, and CEO of LifterLMS, succeeded in growing his plugin business despite a highly competitive Learning Management System (LMS) market.

- Hear an inspiring personal growth story as two introverts, Anil and Chris, dive into long-form content and podcast hosting.

- Find out how LifterLMS and other WordPress LMS platforms turn competition into collaboration, setting a solid example for the industry.

- Look at the average financial investment needed to make a WordPress product business profitable.

- Chris shares why it's better to double down on what already works for your business instead of constantly chasing new opportunities.

- Anil offers a tip on the ideal balance between innovation and scaling existing successful elements in your business.

- Gain insights into Chris’s approach to content marketing for plugin growth.

- Learn about the challenges and opportunities of transitioning from a service agency to a product-oriented business.

- Chris discusses his strategy for acquiring your first 100 customers and how to scale it to over a thousand.

- Anil and Chris share their formula for work-life balance, focusing on Purpose + Routine (System) and what keeps them motivated.

- Discover how Chris and his team at LifterLMS are leveraging AI tools for personal and business growth.

- Chris recommends must-read books for tech entrepreneurs.

📌 Resources Mentioned in This Episode:

- Book: Hello, My Name Is Awesome: How to Create Brand Names That Stick by Alexandra Watkins

- Book: Positioning: The Battle for Your Mind by Al Ries and Jack Trout

- Book: The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries

- Book: Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire by Dan Martell

- Course powered by LifterLMS

⭐ Learn More About The Guest - Chris Badgett

- LifterLMS

- Linkedin

- Twitter

- Facebook

⭐ Learn More About The Host - Anil Gupta:

- Multidots (Custom WordPress Development and Migration Services)

- Multicollab (Google Docs-Style Collaboration Plugin for WordPress)

- Dotstore (Free and Premium WooCommerce Plugins)

- Learn + Grow (Subscribe to Get Free 3 Tips for Peaceful Growth Each Saturday In Your Inbox)

- Peaceful Growth (Checkout More Peaceful Growth Episodes)

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In a world where Peace and Growth often seem like conflicting pursuits, Anil Gupta’s podcast ‘Peaceful Growth’ explores the themes of ‘Peaceful Growth’ with successful entrepreneurs and individuals who have mastered this art of balancing both.